Tag: online marketing

  • The Essentials of an Effective SEO Strategy.

    With Google making regular changes to its search engine algorithms, you need to ensure that your SEO strategy stays relevant. A number of sites fail to see the writing on the wall and end up getting minimal exposure. Search engines are always looking for fresh content, so that should be your top priority. Besides that, […]

  • 5 Ways to Improve B2B SEO Conversion Rates and Benchmarking Data.

    How do you define conversion? How do you use benchmark data? For this article, I want to look deeper into the improvement of conversion rates for the B2B website. The two questions above are starting points. Here are five recommendations for B2B search engine marketers who seek to improve conversion rates and leverage benchmark data. […]

  • Top Internet Marketing Tips for the New Business.

    Internet marketing is place where the enterprises promote their products or services online. Mostly this type of marketing strategy is used to communicate the enterprise’s message about its services online. It may sell goods, services, or marketing. Types of internet marketing are search engine optimization, search engine marketing, email marketing, affiliate marketing, mobile marketing, and […]

  • Selecting the Right Domain Name: Six Steps to Use.

    If you’re gearing up to start a new website, you probably already know what the first step is going to be – finding a domain name. Now, you don’t want to just set out and get the first domain name that you come across, but instead, you’re going to want to get a domain name […]

  • Online Marketing for a Start Up.

    How small businesses can do online marketing on a small budget… Online marketing should be for everyone and even if you can’t afford to outsource to a large agency there are still ways of making online marketing affordable for small business. Tools One of the most costly aspects of SEO for small business is the […]

  • How to Coordinate SEO and PPC Campaigns.

    Today’s post is from Eric Lander (@ericlanderseo), an SEO consultant who has worked in the industry since 2001. In his current roles as Senior Manager of SEO at D50 Media and Organic Search Strategist at How’s Your Pony?, Eric crafts strategic optimization plans and advises clients on how to increase their SEO rankings in Google […]