Why Your Marketing Needs To Be Cool

internet marketing

There’s a classic scene in Pulp Fiction where Samuel L. Jackson’s character yells to the woman holding up the diner, “[Yolanda], be cool!” (Only he substitutes a disparaging word for females in place of “Yolanda,” but we can sacrifice accuracy in the name of keeping it clean.)

How does Jules Winnifeld’s angry exclamation relate to marketing? You think that your marketing is doing just fine. You might be right, but chances are, ...

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