If you are a small business owner, you should really consider blogging. Why blog? Well before you groan, throw your hands over your face, and tell me you really don’t like to write, don’t have time to write, or any other excuse, just listen to why.
Here are nine really good reasons why you should blog.
FIRST, blogs increase the chance that you’ll show ...
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There’s nothing worse than seeing a long blog post with paragraphs and paragraphs of text. Who wants to read that? Most readers aren’t readers, they’re skimmers, looking for bits and pieces of information. Don’t make skimmers read through long boring paragraphs just to find one tiny piece of information. A skimmer will take one look at your long blog post that’s full of paragraphs, shake their head, and bounce; hence ...
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You have probably noticed the thousands of blogs online from big businesses, Mom-and-Pop stores and individuals. Some of the information is interesting while most of it is boring (or just a way for people to vent or talk about themselves.)
However, if you are not blogging, you may be missing out.
Why blog?
If you are a business owner, blogging has many benefits:
By ...
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If you’re a writer or content creator for long enough, you’ll eventually reach a point where everything you do becomes a routine. You develop the habit of writing 1000 words a day and stick to it like your life depends on it. You keep perfect and polishing your work until it inevitably loses that thing that made it shine so much in the first place. In other words, ...
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In modern online marketing outreach is imperative as part of your link building activity. This method of growing your online presence is deemed “white hat”, because while you will most certainly benefit from increased backlinks, you are also contributing quality content to the internet something we all know Google loves. However, finding a constant flow of new places to post your content can be a bit of a challenge.
Whether ...
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While there’s no arguing with the fact that content marketing appears to be the “go to” promotional strategy for digital marketers in 2013, that doesn’t mean that it’s easy! Cranking out consistently good content requires an incredibly high level of focus and a tremendous amount of energy. Realistically, it’s a difficult balance for any website or marketing team to maintain.
For this reason, if you’re feeling burned out and stumped for new content ...
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