WAYNE, Pa. -- Traffic.com, Inc. (NASDAQ:TRFC), a leading provider of accurate, real-time traffic information in the United States, announced today that it has introduced the Company's free, real-time traffic services to five additional major metropolitan areas in the U.S. -- Hartford, Conn.; Cleveland, Ohio; Charlotte, N.C.; Jacksonville, Fla.; and Richmond, Va.
"Through this most recent expansion, we are now providing accurate, personalized traffic services to 40 major metropolitan areas and more than 70 million commuters in the U.S., and we are working to expand to even more metropolitan areas later this year," said Robert Verratti, chief executive officer, Traffic.com, Inc. "We have also enhanced our my traffic.com services with personalized RSS feeds, delivering on our promise to provide drivers with the most relevant, accurate traffic content in the most convenient and immediate ways."
The Traffic.com my traffic.com(TM) suite of traffic services gives drivers the real-time traffic information they need-when, where and as often as they need it. Users can personalize and save their daily commutes or travel routes by visiting www.traffic.com. Following registration and set up of a my traffic.com account, users are sent custom traffic reports and alerts featuring Jam Factor(R) indicators for their saved drives. A proprietary, color-coded, numerical system, Jam Factor gives consumers an at-a-glance, accurate view of current traffic conditions: drive times, delays, incidents, average speed and slowest speed along a route, as well as indication of worsening or improving congestion trends, for each route.
my traffic.com users select preferred delivery methods for their traffic information:
--my traffic.com on-demand - allows drivers to call a traffic hotline at 1-866-MY-TRAFC to get up-to-the minute summarized or detailed traffic information for their drives.
--my traffic.com phone alerts - give drivers updates by phone on days at times selected and/or when there are delays along user-specified routes exactly for the levels of congestion and at the times requested.
--my traffic.com mobile e-mail alerts - provide plain text updates scheduled by the user and designed for delivery to a mobile e-mail device.
--my traffic.com desktop e-mail alerts - deliver fully-formatted traffic reports at scheduled times to a user's email address(es).
--my traffic.com RSS feeds - contain a summary of each my traffic.com drive that is personalized and saved. One my traffic.com RSS (Really Simple Syndication) feed is provided for each metropolitan area in which users have set up custom reports.
With the launch of personalized RSS feeds, my traffic.com users can now obtain automatic detailed traffic updates for their routes from Traffic.com without visiting the site. my traffic.com RSS regularly checks for traffic updates and automatically downloads them to any product or service that incorporate an RSS display engine. The information provides traffic summary information for drivers' routes, including traffic incidents (accidents, construction, congestion, etc.) and average traffic flow, speed, and travel times.
About Traffic.com
Traffic.com(R) is a leading provider of accurate, real-time traffic information in the United States, based on the quality of its traffic data and the extent of its geographic coverage. Traffic.com offers detailed traffic information, including specific speeds, travel times and delay times. A sophisticated traffic information management system allows Traffic.com to process information in real time and deliver customized reports to large numbers of radio, television, Internet, wireless and in-vehicle navigation system users. Traffic.com provides traffic information for 40 of the largest metropolitan areas in the United States, in such cities as Boston, Chicago, Houston, Los Angeles, New York, Philadelphia, San Diego and San Francisco. Traffic.com's data services customers include Microsoft, The Weather Channel(R), Comcast, Motorola's VIAMOTO(TM) Solutions, XM Satellite Radio and XM NavTraffic.
Forward-Looking Statement
Author: Array
Previous article: 05 April 2007
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