Why Site Speed Is So Important?

website speed

The Internet and Mobile devices have increased the speed at which consumers can get access to information; this increased speed has caused people to expect an almost instantaneous delivery of their digital information.

If people don’t get their information in a reasonable amount of time, they quickly move on to something else that is more accessible.

This situation is extremely important to website owners; if people don’t instantly get the information they need ...

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Link Building vs Content Marketing

content marketing

A lot of businesses make the mistake of thinking that certain SEO techniques can’t possibly lose their edge. Ask any company that relied on blog commenting, forum signatures and other shady SEO techniques of yesteryear about this mistake and you’ll earn a few nasty looks and a lengthy tirade for your troubles.

The fact is that simple SEO techniques almost always become less effective over time, especially if they’re not quite ‘white ...

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10 Ways to Use Social Media in Event Marketing

social media

Our recent post ‘Event Marketing: 5 Ways to Promote Your Next Event or Conference‘ received some great feedback. So this week, we delve deeper into what it is to market an event or conference, this time focusing on how to use social media in event marketing in 10 ways:

1) Make the Most of Your Hashtag

We talked about using Twitter to get bums ...

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How to Build White Hat Links to Affiliate Sites

white hat seo

Don’t you hate it when you read about a cool link building strategy…

…but realize that you can’t use it because you run an affiliate site.

“That’s fine for a Fortune 500?, you say to yourself.

“But that won’t work for me. I guess it’s time to drop a few more blog comments!”

Webmaster’s Note: This post was written by Brian Dean. Affiliate marketer and link ...

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How To Build Links The Easy Way When You Just Starting Out

link building tips

It`s not easy to drive your site to the top of the search engines when you`re just starting out. All these popular bloggers will tell you to build amazing backlinks. They can maybe get backlinks from some of the biggest and most popular sites in the world, but you don`t have a chance in hell of doing the same thing. You might get one or two if you`re lucky, but ...

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How to Reduce Your Bounce Rate

reduce your bounce rate

Why are customers leaving your Website?

If you are watching your Google Analytics, you can tell how long your customers are staying on your Web pages and reading the information. If your “Bounce Rate” is high, your customers are not sticking around long enough to purchase your products and services.

This is not good. So with this in mind, here are…

3 Ways to Reduce Your Bounce Rate and Increase Sales ...

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PPC Marketing On A Small Budget

small budget PPC

When it comes to internet marketing, one of the things you should think about is PPC marketing. This is a great way to get your website seen and visited more often. The issue that many people have is that the cost of PPC marketing can add up quickly. This is why it is helpful to know how you can cut costs on your PPC marketing campaigns. Knowing this, will ...

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A Complete Guide for Conducting a Link Audit

website links

I firmly believe a thorough Internet marketing audit would benefit every website engaged in Internet marketing. In particular, conducting a link audit periodically would be even better.

Search engines modify their algorithms from time to time. Keeping current with their guidelines and requirements is crucial for success. The risks are simply too great to bypass link audits.

Webmaster’s Note: This entry is a guest post by Alpesh Karodiwal of Shivam ...

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How To Make Your Site Visible In 6 Ways

website visibility

Would you like to attain top rankings in the search engines? Do you think it’s possible to rank a site within 10 days?

If you answered YES to any of the above questions, this will be the most important article you’ll ever read!

SEO is the process of re-arranging a site internally to attain top rankings in the search engines… There’re so many things you can do to optimize your site for more ...

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Instagram Video vs Vine Video – Which Is Better For Your Brand?

instagram vs vine

Instagram has video. Twitter has video. People love to watch and share videos.

Brands already know that social media presence can significantly boost awareness. If you’re looking to gain serious online traction, which route should you take – Vine Video or Instagram Video?

It’s no secret that share-ability is what brands are looking for with videos – and it looks like brands have already chosen Instagram as their vehicle. Twice as many ...

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