YouTube is one of the most powerful social networks in the world. The platform allows you to share your ideas through video and interact with a potentially enormous audience. But simply posting a video on YouTube does not guarantee an audience.
It’s extremely important for YouTube content creators to leverage other social platforms like Facebook and Twitter to cultivate their brand as a creator. Marry ... Continue Reading →
Every now and then a company will come to me wanting to start doing some PPC for their business. Most of these businesses are small and usually relatively new, thus they have limited budget and are targeting smaller niche areas in their target market. The obvious starting point is Google AdWords. Google has nearly 70% of the search market, an advanced platform, a robust off-line editing tool, and ... Continue Reading →
Attracting new visitors to your website begins with some words being typed into a search box.
Identifying the right search terms for your SEO efforts is the most important thing that you can do to ensure that you have success on the search engines. Without the right search terms, the rest of your SEO efforts will be doomed to fail. Doing keyword research will eliminate the risk of targeting search terms ... Continue Reading →
If you’re a writer or content creator for long enough, you’ll eventually reach a point where everything you do becomes a routine. You develop the habit of writing 1000 words a day and stick to it like your life depends on it. You keep perfect and polishing your work until it inevitably loses that thing that made it shine so much in the first place. In other words, ... Continue Reading →
A big part of every client relationship we have at Pan Galactic centers around education. Search Engine Optimization is intangible, highly technical, and just downright confusing to many people. Our 101 posts are a response to this situation. Whenever we get enough questions coming through the door on a topic, out comes a blog post!
In general there are two areas of SEO: On-Page and Off-Page. When ... Continue Reading →
Content marketing is undoubtedly a great way to promote your website, but the problem is that it’s well hard!
Creating compelling content that engages your readers isn’t as simple as pressing a button or running an automated link building tool (of course, the things that are effective usually require more effort to complete!). You’ve got to actually work to uncover the ideas that your audience will respond ... Continue Reading →
What is contextual link building?
Contextual link building is the process whereby you include a link to a relevant site within the body of the text you are writing. Google and other search engines note the presence of such links and use them to rank your site or page. Pages with contextual links will rank higher on Google than pages without ... Continue Reading →
Paid advertising is becoming more and more advanced in terms of targeting capabilities, and this trend will continue to occur for the foreseeable future. How, you ask? One example includes Google’s Enhanced Campaigns, which allow users to bid higher or lower based on country, state, DMA, city, or even the zip code level, day of week, hour of day, and mobile devices (smartphones). Facebook ... Continue Reading →
1. DO YOU NEED A GREAT BLOG?
We are about to launch a new website called Blogican.com with services that a lot of people wanted forever.
Do you have a great idea for a blog, but don’t have time or skills to creat one, so it looks top notch? Or, may be, you need to quickly add another WordPress blog to your blog network ... Continue Reading →
As a newbie blogger, you might come across situations wherein you might be commenting on many distinct blogs leaving a link and you might be getting traffic that has references from that link but still Google does not list them. You might wonder as to why has this situation arisen. The answer is pretty simple to comprehend. These links are nofollow links. In other words, nofollow links are the ones ... Continue Reading →