Year: 2014

  • 20 Best Sites for Royalty Free Stock Images & Creative Commons Photos

    The right image or photograph can bring an otherwise average blog post, inforgraphic, or presentation to life. But finding images that are simultaneously beautiful, affordable, and easy to license can be a back-breaking task. Below are some of the best websites for finding royalty-free or creative commons stock images and photos that are cheap or […]

  • How to Make Your Web Site A Conversions Leader

    There are not enough great examples of websites that convert well. How would you like to be a conversions leader? Whether referred to as usability, user experience, persuasive architecture, persuasive design, conversions design, customer experience design, searchability, or findability, the unifying factor behind high website conversion rates is the human to human connection. Without it, […]

  • 10 Ways SEO Works for B2B Companies

    When marketers think of SEO, they often misunderstand its relationship with B2B companies. Typically, SEO is associated with B2C organizations, since customer acquisition is focused on a positive brand user experience. It’s easy to forget, though, that marketing to other businesses still involves marketing to people and building relationships. The reality is that 67 percent […]

  • 11 Facts About Pinterest and the Power of Social Sales

    Pinterest has been grabbing the attention of your customers since it first launched in March 2010. Since that time, its growth has continued, reaching 70 million users in July 2013. This visual discovery tool is a force to be reckoned with, and your customers are the ones using this site. This begs the question: Is […]

  • 5 Mistakes Businesses Make On Twitter

    To follow up on Jen’s recent post about Twitter’s eight-year anniversary, I thought I’d compile a short list of mistakes that businesses regularly make on Twitter. Twitter is one of those platforms that everyone thinks they should be on, but that few people take advantage of in a way that can actually benefit their business. […]

  • Money Cannot Always Buy You Great Ranks in SERP

    A strange problem seems to have cropped up in the world of marketing. You will find many of the small business owners keeping their face sagged and complaining almost always that it is the budget crunch that does not let them make their mark on the social media and all other platforms of search marketing. […]

  • Why Your Marketing Needs To Be Cool

    There’s a classic scene in Pulp Fiction where Samuel L. Jackson’s character yells to the woman holding up the diner, “[Yolanda], be cool!” (Only he substitutes a disparaging word for females in place of “Yolanda,” but we can sacrifice accuracy in the name of keeping it clean.) How does Jules Winnifeld’s angry exclamation relate to […]

  • What is our link strategy and how do we stay on top of Google’s changes?

    Transcript Ty Kilgore here. I just wanted to answer a couple questions about our link strategy and also how we at Fluid Advertising stay on top of the Google algorithm and best practices with Google. First I want to talk about our link strategy. One of the things that we factor in to our link […]

  • 5 Essential Ways to Attract Customers to Your Online Store

    No matter if you already have your online store for some time or you are just starting your adventure with ecommerce – you won’t succeed unless you can attract clients to your e-business. Of course, that sounds like it is easier said than done – acquiring users for an online store may be really difficult […]

  • Email Marketing That Works

    Email marketing can be a highly beneficial arm of your digital marketing campaign, but there is absolutely no point in sending out a promotional email each week or month if your recipients are pinging it straight to the spam folder or trash before even opening it. So how do you create emails that grab (and […]